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1F Space of Ginza

LONGCHAMP "Green" Pop-up Store

September 30 (Wed) – October 6 (Tue), 2026

Founded in Paris, France in 1948 by Jean Cassegrain, LONGCHAMP is a maison brand where authenticity and energy merge. Starting from the world's first luxury leather-wrapped pipe with hand-stitched leather around a pipe, the maison continues to share the style of the LONGCHAMP woman, who evokes a modern Parisian full of "joie de vivre (joy of living)," while inheriting a heritage spanning over 70 years.

At the "Green" pop-up featuring an unprecedented design concept where green, the symbol of the maison's history and energy, spreads, the latest works gather under one roof, centered on iconic leather bags imbued with French savoir-faire. Please come and visit.

LE FOULONNÉ S HANDBAG

Cowhide leather / W12×H19×D22cm
123,200 yen


A handbag with a supple, rounded design. It creates a soft and feminine atmosphere. Crafted from Le Foulonné's signature grained leather, it embodies a understated yet timeless style that will not fade over the years.

Holding the handle highlights a sophisticated and elegant handbag that can be used day or night.

Le Smart L Shopping Bag

Cowhide leather / W17×H29×L34cm
163,900 yen


Featuring a neat and impressive texture. An integrated belt and Longchamp's iconic bamboo toggle accentuate the overall design.

A large-size tote bag with a relaxed yet structured look. It embodies a free and confident femininity, stylishly complementing your everyday attire.

ÉPURÉE XS TOTE BAG

Cowhide leather / W7.5×H15×D19cm
72,600 yen


This small and feminine horizontal tote bag is enhanced by supple and durable Russian leather.

It can be hand-carried using the handles, or worn over the shoulder or cross-body with the removable and adjustable leather strap.

LE PLIAGE® ONE L TOP HANDLE BAG

Recycled canvas / W18×H25×D33cm
26,400 yen


The large top handle bag reinterprets Le Pliage® with a tone-on-tone monochrome design.

It embodies refined elegance and minimalism, lightly accompanying your active daily life.

Novelty Present

The first 200 customers who spend 33,000 yen or more (tax included) using various MATSUYA cards (new membership allowed) will receive an original sticker as a present.