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GINZA Food Festival
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B1F & B2F Food Floors
April 29 (Wed, Holiday) – May 5 (Tue, Holiday), 2026
This Golden Week, themed around a “Food Festival,” enjoy a lively selection of festive foods and sweets, along with special revivals of popular items.
Experience the joyful atmosphere of a traditional Japanese festival while sharing delicious moments together.
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GINZA FROZEN GOURMET Tasting Gift Campaign
May 3 (Sun, Holiday) – May 5 (Tue, Holiday)
11:00 AM – 6:00 PM
◎ QR Code Locations: B1F & B2F show windows / B1F subway entrance & food event space / 1F main entrance / B2F GINZA FROZEN GOURMET
◎ Gift Pickup Location: Special venue behind escalators, B2F
Scan the QR code at the locations above and receive a “Happiness Dairy Fresh Soft Serve Tasting Coupon (via LINE)”.
Limited to the first 100 customers each day.
※ Requires adding Matsuya Ginza official LINE account as a friend.
※ QR codes at show windows available until May 4 (Mon, Holiday).
※ Limit one per person.
※ Available while supplies last.
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Live Demonstration & Tasting Event with Renowned Ginza Chefs
May 3 (Sun, Holiday) – May 5 (Tue, Holiday)
B2F Live Kitchen
Special guest chefs from Ginza’s renowned restaurants will host live cooking demonstrations and tastings.
May 3: Ginza Nitto Corner 1948 – Mr. Daisaku Takeda
May 4: Ginza Mikawaya – Mr. Shinpei Watanaka
May 5: Nile Restaurant – Mr. Yoshimi Nile
◉ Held twice daily: ① 2:00 PM ② 3:00 PM
※ Tastings available while supplies last.
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GINZA FROZEN GOURMET Present Campaign
April 29 (Wed, Holiday) – May 5 (Tue, Holiday), 2026
Customers who spend ¥600 or more (tax included) at the B2F fresh food section during the period can enter a lottery to win GINZA FROZEN GOURMET prizes.
Prizes
A Prize:
〈Ginza Yoshizawa〉 Wagyu Roast Beef (300g) ×1 set + Matsusaka Beef Silk Hamburg Steak (145g) ×2 sets — 5 winners
B Prize:
〈Hachimaki Okada〉 Tokyo Shamo Hot Pot (650g) ×1 set — 5 winners
C Prize:
〈Nile Restaurant〉 South Indian Curry Set (Chicken Masala, Mutton Curry, Keema Curry 150g each) + GINZA FROZEN GOHAN (160g ×2) — 5 winners
D Prize:
〈Ginza Piece Monte〉 Cheesecake (350g) ×1 — 10 winners
E Prize:
〈Happiness Dairy〉 Fresh Soft Serve Ice Cream (120mL ×6) — 20 winners
How to Apply
① Receive an entry form with purchases over ¥600 at B2F fresh food section
② Fill in required details
③ Submit into the in-store entry box
Application Period
April 29 (Wed, Holiday) – May 5 (Tue, Holiday), 2026
※ Prize selection is random
※ No changes or exchanges after winning
※ Winners will be notified by prize shipment
※ No notice will be given to non-winners
Spin, scoop, and fill—enjoy these special value events!
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beillevaire Capsule Lottery – Win Popular Items! No Losing Tickets
April 29 (Wed, Holiday) – May 5 (Tue), 2026
B1F ＜beillevaire＞
Participation Fee: ¥1,080
Images are for illustration purposes only.
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Kimura Nori “Golden Seasoned Nori” Scoop Event
April 29 (Wed, Holiday), 2026
B2F Special Event Space
Participation Fee: ¥1,080
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Yanagiya Honten Freeze-Dried Miso Soup Scoop Event
May 2 (Sat), 2026
B2F Special Event Space
Participation Fee: ¥1,080
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Misozo Tokubei Miso Scoop Event
May 2 (Sat), 2026
B2F Special Event Space
Participation Fee: ¥1,080
※ Minimum guaranteed amount: 1kg
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Fresh Fish Specialty Store Yamasuke Boiled Whitebait Scoop Event
May 3 (Sun, Holiday), 2026
B2F ＜Fresh Fish Specialty Store Yamasuke＞
Participation Fee: ¥540
※All prices include tax.
※Images are for illustrative purposes only.
