To keep every day comfortable, Don't overdo it, don't cut corners.

PRISTINE is an organic cotton lifestyle brand that stays close to your daily life.

Since its birth in 1996, it has valued using materials as they are without using chemical dyes, and crafting with Japanese artisans whose faces are visible. Through products that are gentle on the skin and can be loved for a long time, we continue to propose the sustainable way of living that we believe in.

Standard ribbed shorts, loved by many, are adorned with a ribbon made from archive print fabric. It is a heart-fluttering 30th anniversary special set packed into a velour lingerie pouch with a beautiful, subtle luster.

Lingerie Pouch Set: 19,800 yen (100% organic cotton / M)

Pristine's "Re-COTTON Project" aims for zero waste.

Precisely because it is organically grown cotton nurtured with care, all manufacturing scraps and leftover threads are utilized without leaving anything behind. In this 30th anniversary special project, collected scraps and leftover threads were transformed into new, beautiful products by the hands of artisans.

Along with the unique, gentle texture characteristic of Re-Cotton, we deliver craftsmanship oriented toward a sustainable future.

PRISTINE's "Re-COTTON Project" aiming for zero waste.

New Year's decorations making use of leftover yarn

Original shimekazari and shimenawa using the glued warp threads left over when weaving fabrics as mizuhiki. The simple appearance that makes full use of the material without leaving anything behind refreshes and neatly prepares the space for welcoming the New Year.

New Year's Decoration Large: From 33,000 yen
New Year's Decoration Small: From 11,000 yen

Stuffed Animal

Lovely stuffed animals born from the hands of stuffed animal artists using leftover fabrics produced in the production process. From bag charms to stuffed animals, they are one-of-a-kind items full of charm that will make you smile unintentionally "Ufufu".

Please enjoy a special encounter, the only one in the world, full of warmth unique to handwork.

Pendant: From 4,400 yen (tax included)
Stuffed Animal: From 13,200 yen (tax included) (Organic cotton, yak)

The self-sufficiency rate of cotton in Japan is almost 0%. In order to increase the raw cotton self-sufficiency rate even a little, we are working on domestic cotton cultivation together with farmers across the country. We introduce products using such domestically produced cotton.

Hand towels made with 5% domestic brown cotton carefully grown by Japanese farmers.

Hand towel: From 1,760 yen(tax included) (organic cotton)

"Do CoTToN" products blended with 10% domestic cotton. As a special limited item celebrating the 30th anniversary, we offer original socks blended with domestic brown cotton.

T-shirt: From 4,950 yen (100% organic cotton / 7 sizes)
Socks: From 2,860 yen (80% organic cotton, 20% domestic cotton, 5% nylon, 2% polyester, 1% polyurethane)

fillyjonk
A design unit formed by Shuhei Kanemori and Naoko Hiraiwa, who studied architecture and metalsmithing. Inspired by architecture, natural scenery, and plants, their jewelry possesses a presence that seems to invite you into a world of stories simply by wearing it.

Midorium
A brand by fine artist Midori Kamohara. Features paintings capturing the vibrant breath of Hokkaido's rich nature, alongside clear, translucent natural stone and pearl accessories inspired by the stories of those paintings, adding a clear beauty and color to your daily life.

MOON PEACH
Okinawa’s traditional Japanese-Chinese herb "Getto" (shell ginger) provides natural benefits to this skincare line, handcrafted by artisans without any preservatives or synthetic ingredients.

Its exquisite feel resonates deeply with the five senses, bringing out the skin’s natural beauty while filling your heart with satisfaction.

Kamitsuren
Skin care that provides the power of organically grown plants, carefully cultivated without pesticides, with a dedication to domestic chamomile. The proven quality born from strong bonds with producers gently wraps delicate skin, nurturing healthy beauty that brings peace from the heart.

SOPHISTANCE
Focusing on the skin's natural resident bacteria balance and barrier function, this skincare brand fuses Japanese fermentation culture with science. Created through the handiwork of artisans, our proprietary "Bikatsukin® Ferment Filtrate" balances the foundation of supple raw skin and leads to beautiful, moisture-filled skin.

Aitosawa Mokuzai Kougei
Aitosawa Mokuzai Kougei was founded in Wajima City, Ishikawa Prefecture, as a woodcraft shop producing base materials for lacquerware. They carve out robust wood bestowed by the mountains using both machines and hands, creating a high-quality tactile sensation.

Carving out the century-old power encapsulated in the wood into a form that can be used for over 100 years, their pleasant-to-touch wooden vessels pursuit the "beauty of solid wood," and the affection for them deepens the more you use them.

JICON
Smooth vessel, healthy life. Located in Arita Town, Saga Prefecture, the birthplace of Arita porcelain, it is a porcelain brand that utilizes the natural whiteness of the material and the rich texture of porcelain stone.

While valuing tradition, with a simple and beautiful presence that seamlessly blends into the modern living scene, these vessels enrich daily life.

From fields you can trust for both what you eat and what you wear. Along with carefully selected seasonal ingredients, we will specially sell bouquets of 'Wildflowers of Noto' to support the recovery of Noto. We deliver the rich blessings of nature from Japan's satoyama.