The more you shop—in-store or online—the more rewarding it gets.
In March 2027, our loyalty program is getting a brand-new makeover.
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Have you completed the transfer to our new points program?
In March 2027, Matsuya’s new membership program will officially launch.
Along with this launch, our official online loyalty program at matsuyaginza.com and the new Matsuya membership program will merge.
Please register for the Matsuya Points Web Service to complete your transfer setup ahead of time.
Enjoy all the unique online experiences and curated product lineups you love, now enhanced with even richer benefits.
Register for the new membership program & link your account via the Matsuya Points Web Service.
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From "Points" to "Rewards"
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Under the new program, "Points" will now be called "Rewards."
Here are three exciting highlights that will make every shopping experience even better.
Member-Exclusive
Unlock higher tiers to enjoy premium services, unique privileges, and exclusive experiences.
Enjoy both In-Store & Online Benefits
Starting March 2027, you can enjoy benefits from both the new Matsuya membership program and matsuyaginza.com. Take full advantage of perks both in-store and online!
What happens to my current account and points?
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Keep your current account seamlessly
You can continue using your current account without any hassle.
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Existing points transfer to Rewards automatically
Your current points balance will be automatically converted to Rewards in the new program.
Significantly extended expiration date
The expiration date for your transferred Rewards will be extended to December 31, 2029—so you can shop without worrying about losing them.
Under the new membership program, your tier is determined by your previous year's spend (Jan–Dec)!
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Once you complete registration for the new program, your shopping history from 2026 will determine your new membership tier for 2027.
Your total spend across Matsuya Ginza, Matsuya Asakusa, Matsuya Online Store, and matsuyaginza.com will be combined, so enjoy the benefits of shopping under our new membership program!
You can check the details from here
